Sydney Friedman

About

 

I am a graphic designer based out of the Bay Area, currently working at Google HQ.  I'm passionate about pop culture and story-telling through design. I am experienced in marketing, branding, icon design, and illustration.  With a mix of Paul Rand and Swiss Design of the 1940s, I like to keep things minimalist, modern and bold. I can usually be found organizing an infographic or obsessively drawing vector art in Illustrator. My personal work has an emphasis on a global world, representing different places and cultures. My goal is to create impactful visuals that are relevant to today’s changing realm.

When I'm not designing, I'm either watching a documentary, checking out a new restaurant, or traveling the world.